Saturday, May 16, 2009

NDTV Hindu - II

Today, The Hindu came out with a colorful pullout announcing the launch of its free-to-air TV channel in collaboration with NDTV. NDTV HINDU is to go on air from today (16th May, 2009).

“We firmly believe that the future of news is in going local. The Hindu Group, with its impeccable credentials, has been a household name for generations in Chennai, and this partnership will help NDTV HINDU capitalise on the brand strengths and journalistic values of both the media houses,” NDTV chairman Prannoy Roy said.

Hope the synergy of two dynamic organizations works out well.

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